Jujifruits Candy Catalog

Step back in time and test your senses with Jujyfruits, the legendary American movie theater candy that has been confusing and delighting snackers since 1920 with its famously deceptive “color-versus-shape” setup. Engineered by the Heide Candy Company to outlast even the longest double features, these dense, starch-based chews unapologetically pair vegetable shapes like asparagus and pea pods with unrelated fruity and licorice flavors. Now proudly preserved by the Ferrara Candy Company, this pop-culture icon—immortalized in television history by Elaine Benes on Seinfeld—remains a masterclass in nostalgic confectionery charm, challenging your tastebuds to ignore what your eyes are seeing with every single bite.

Top Jujifruits Candy

Ferrara NERDS Gummy Clusters

This innovative treat combines the brand’s signature crunchy, tangy NERDS candy with a sweet, chewy gummy center to create a popular dual-texture experience.

Ferrara Trolli Sour Brite Crawlers

These neon-colored gummy worms are a staple in the sour candy category, known for their distinct tangy flavor and variety of dual-color combinations.

Ferrara Brach's Candy Corn

As a seasonal classic, this iconic yellow, orange, and white mellowcreme treat dominates the confectionery market during the autumn months and is a cornerstone of the company’s holiday portfolio.

Dive into a world of bold flavors and nostalgic textures with the powerhouse confections produced under the Ferrara Candy Company family, the proud caretakers of Jujyfruits.

Main Product Categories

Starch & Gelatin Chews (Jujyfruits Style)

This category includes dense, starch-based treats like the original Jujyfruits and Jujubes, alongside gelatin-based and pectin gummy lines like Black Forest Gummies.

Panned Candies

Ferrara’s foundational specialty utilizes sugar panning techniques to create iconic hard-shell candies like Lemonhead, Jaw Busters, Boston Baked Beans, and Red Hots.

Sour & Novelty Candy

This highly popular sector is driven heavily by innovative brands like NERDS (including NERDS Ropes and Gummy Clusters), SweeTARTS, Pixy Stix, Fun Dip, and Runts.

Chews & Taffy

This lineup includes long-lasting, pull-textured candies such as Laffy Taffy and Now and Later that deliver a prolonged burst of sweet flavor.

Sour Gummy Candies

Dominated by the Trolli brand, this category specializes in neon-colored sour gummy worms and playfully weird shapes that pack a tangy punch.

Seasonal & Baking Confections

Primarily driven by the Brach’s brand, this division rules the seasonal holiday market with classic candy corn, conversation hearts, and festive baking elements.

Customer Reviews

Arthur Pendelton: I have been going to the local cinema for over forty years, and my movie-going ritual is never complete without a yellow box of Jujyfruits. There is something uniquely satisfying about the dense, tooth-challenging chew of these starch candies, and I absolutely love the running joke that the green tomato shape tastes like lime rather than a vegetable. My kids prefer the newer NERDS Gummy Clusters from the same company, but for me, nothing beats the nostalgic, slow-dissolving magic of the original Heide formula during a long feature film.

Clara Jenkins: As a lifelong fan of sour candy, I regularly stock my pantry with Trolli Sour Brite Crawlers and NERDS Ropes for family movie nights. The texture contrast in the Gummy Clusters is brilliant—crunchy on the outside and soft on the inside—which shows how much care goes into their modern product lines. Even when I want something traditional, I swap the sour treats for a bag of Black Forest Gummies because the real fruit juice flavor sets them completely apart from generic store brands.

Marcus Vance: My grandmother always kept a candy dish filled with Brach’s Candy Corn in the fall and Lemonheads in the summer, so I grew up on this company’s panned sweets. The hard-shell crunch of a Jaw Buster or the spicy kick of a Red Hot brings back instant childhood memories, though I still find myself reaching for a pack of Now and Later when I need a long-lasting chew at my desk. It is impressive how one candy portfolio can master everything from the softest gelatin gummies to the rock-hard panning techniques of my youth.

Jujifruits FAQ

Are Jujyfruits gluten-free?

While the modified food starch used to give Jujyfruits their dense texture is derived from corn rather than wheat, the candy is manufactured in a shared facility that also processes wheat, milk, eggs, peanuts, tree nuts, and soy, meaning cross-contamination is possible for those with severe sensitivities.

Why doesn’t the flavor of the candy match its shape?

One of the most famous quirks of Jujyfruits is their “design discord”—the flavors are determined strictly by the color of the candy (such as red for raspberry and yellow for lemon) rather than the physical shape of the piece, which includes fun shapes like asparagus bundles, pea pods, tomatoes, and bananas.

Do green Jujyfruits still taste like mint?

No, the green pieces no longer taste like mint; while the original 1920 formula famously featured a floral mint flavor, the parent company officially changed the green candy to a traditional lime flavor in 1999 based on overwhelming consumer feedback.

Why do Jujyfruits get so hard, and how can I soften them?

Because Jujyfruits are starch-based rather than gelatin-based, they naturally harden when exposed to air or cold temperatures; you can easily soften a tough box by leaving it in a warm room for a few hours or placing the candies in an airtight container with a slice of fresh bread.

Can I buy Jujyfruits directly from the manufacturer?

Jujyfruits cannot be purchased directly from the corporate headquarters, but you can easily find the classic theater boxes and peg bags at national retail chains, movie theater concession stands, online grocery platforms, and major candy distributors.

Classic Candy Corner: Jujyfriuts